Know exactly what to fix in your Google Ads account, and why.
Recommendations connect directly to your live Google Ads account and turn your last 30 days of performance data into a prioritized, specific action list. No CSV exports. No guesswork. No AI hallucinating numbers that aren't there.
Pause 'Tax Savings': zero conversions
$476.68 spent, 30 days
High
Reduce budget on 'Brand Search'
CPA 2.9x account average
Medium
Increase bid on 'Free Consult'
Losing impression share
Low
◆ WHAT IT ANALYZES
Six areas of your account, pulled live from the Google Ads API.
01
Campaign performance
Spend, conversions, and CPA for every campaign, compared against your account average, to find where budget is working hardest and where it’s being wasted.
02
Ad creative & click-through rate
Account-wide CTR benchmarked against performance thresholds, checking headline and description coverage, sitelinks, callouts, and structured snippets.
03
Landing page & conversion rate
Campaigns where clicks are strong but conversions lag, a gap that usually points to a landing page problem, not a targeting problem.
04
Keywords & search terms
Keywords burning spend with zero conversions, top converters that may be under-bid and losing impression share, and ongoing negative-keyword opportunities.
05
Device performance
Cost-per-conversion compared across devices, to catch when one device is quietly propping up your CPA average.
06
Geographic performance
Locations converting efficiently versus locations spending without result, so bid adjustments follow the data instead of a hunch.
◆ HOW RECOMMENDATIONS ARE DERIVED
No AI writes your recommendations. A rule engine does.
It runs your account's live numbers through a fixed set of thresholds: CTR below 3%, CPA more than 1.8x your account average, a keyword with 15+ clicks and zero conversions. Each one maps to a specific, pre-written action. Same input, same output, every time.
✓
Every number is real. Pulled straight from your account, never estimated, never invented.
✓
Every recommendation is traceable. You can always see the exact metric that triggered it.
✓
Every action is prioritized, so you know what to fix first.
High
Medium
Low
Keyword clicks
15+
Conversions
0
Channels unified on one platform
> 1.8x
↓ MAPS TO ↓
Suggested action: pause this keyword. It's burning spend with zero conversions above your minimum click threshold.
◆ WHY IT WORKS THIS WAY
Rule-based, on purpose.
Specific, not generic.
Not “increase your budget” — “increase this campaign's daily budget by 30–40%, monitor CPA for 7 days, and offset the increase by reducing spend on your highest-CPA campaigns.”
Transparent and auditable.
Because the logic is rule-based, you can trace any recommendation back to the exact number that triggered it. No black box, no “trust the AI.”
Always current.
Recommendations are generated from a live API connection to your account — not a CSV you have to remember to export and upload.
Prioritized, so nothing gets lost.
A clear high/medium/low priority ranking means you spend your time on what actually moves your CPA, not on cleaning up a long undifferentiated list.
Consistent.
The same account state always produces the same recommendations. You can trust the tool the same way twice in a row.
See what your account is actually telling you.
Connect your Google Ads account and get your first set of recommendations in under a minute.